It's Only A Running Club but...

  The club does not have a strategic plan. This is just an outline for consideration.  A strategy plan can provide objectives, targets and goals  and an action plan to steer growth and harmony through 2024. It might be shaped and developed by a working group of volunteers. I. Situation Analysis / Background. Strengths: Existing large member base of 3,400. Unique niche as a vegan running club. Dedicated volunteers Weaknesses: Stagnant membership growth for 2 years. High churn rate of 800 members annually. Lack of data on member departure reasons. Reliance on volunteers, potentially limiting resources. No head of growth & marketing Opportunities: Capitalize on growing vegan population and interest in active living. Develop unique community and experiences for vegan runners. Increase brand awareness and reach new potential members. Appoint a head of marketing wit...

Senior managers in business often say " Don't bring me problems bring me solutions. " Is this a solution for Vegan Runners UK ? This is a suggested model more fitting to a club of our size.  To be adopted it would need changes to the articles and approved by the membership with a special resolution at an A.G.M. It would be reviewed and perhaps further elaborated a working party. Objectives The objectives of this proposed model are:- ·        To reduce workload for committee members ·        Provide opportunity for Increased member participation ·        Improve efficiency of decision making ·        Increase expertise ·        Provide stronger leadership   Structure                        Board of Directors ...